Company News

26 march 2012

ASTERA Participated in MIPIM 2012. BNP Paribas Real Estate Won the Prize MIPIM Awards 2012.

ASTERA company together with its international partner BNP Paribas Real Estate has participated in the annual exhibition MIPIM 2012.
BNP Paribas Real Estate is a European market leader in turnover volume among consulting companies as per results of 2010, according to the annual rating of ‘Property Week’. Within the framework of MIPIM-2012 the company introduced its residential real estate project located in Paris, called Residence le 19. The project won MIPIM Awards in nomination “The Best International Project of Residential Property’, and became the only French prize winner in all nominations.

BNP Paribas Real Estate company served as a developer of Residence le 19 project, which was implemented at the end of 2011 within the boundaries of one of the first eco-quarters in Paris. It is one of three multi-purpose residential complexes within the area of Claude Bernard business park. A 9-storey building with the total area of 9’000 sq.m. is located in MacDonald boulevard in the Parisian district 19, where a large-scale project of area re-development is implemented.
The project became an example of combination of social and commercial apartments within one building. The apartments in lower floors will be allocated for people of retirement age, in the upper floors there will be apartments affordable to common citizens, the ground floor will be occupied by retail premises. The project was implemented using the up-to-date ecofriendly construction methods, the building is equipped with sun panels, which can fulfill the inhabitants requirements in hot water supply by 15%.
The judges of MIPIM Awards have included the Residence le 19 projects into 11 best projects of 2011.

In opinion of Lyudmila Reva, director in ASTERA, an alliance member of BNP Paribas Real Estate, participation in MIPIM 2012 was very effective for the company. “High business activity was observed at booths of Moscow and Saint Petersburg, panel discussions at St. Petersburg booth were the most efficient. In general Russian booths were distinguished by optimism from anxious European stands. We have agreed upon signing contracts with Russian developers of commercial real estate, have added residential real estate projects to our portfolio. Since the return from Cannes, we have already held several meetings, where we have anchored the achieved agreements”.
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